Advertising on Facebook and Google

The Webixty team offers the creation and management of professional online advertising on Facebook and Google.

Why do you need advertising on Facebook and Google?

Global statistics show that in 2020, approximately 97% of searches  for goods, services, and information were conducted online. The giants Facebook and Google were the most commonly used platforms for this purpose.

Our experience has shown that well-managed online advertising can significantly increase your brand’s sales.

To provide maximum value, Webixty covers the full cycle of services needed for the online growth of your business. . We offer both the development of на  web-based products, and online advertising at a promotional package price.

How are digital strategies and online advertising created?

Here are the key steps in creating an effective digital strategy:

1. Research and Development of a Personalized Online Strategy
   At the beginning, our team will familiarize itself with your business processes, structure, competition, and goals. We will analyze the composition of the audience that would be interested in your business. We will devise effective ways to reach and engage them. This way, we will create your personalized plan for building and developing a strong online presence.

2. Creating a connection betweenwebsiteoronline store with advertising platform.
   To have properly working online advertising, Facebook Pixel and Google must be integrated into your website.Analytics. These are tools that allow you to track what visitors are doing on your website or online store. Thanks to this data, Facebook and Google will work better for you.:

• will target your ads to a more suitable audience;

• will optimize your ads to ensure you get more conversions (valuable actions);

• will allow you to obtain detailed information about the people who shop in your online store or visit your website;

• will allow you to create retargeting campaigns for your old customers, with which you will increase your sales multiple times;

   
       Our task is to integrate and set up these tools.
 

3. ChatGPT said: Creating Traffic Advertising Campaigns
   Based on the data from the prepared analysis, we will create a mix of traffic advertising campaigns on Facebook and/or Google with a pre-defined target audience. This type of advertising generates an initial large volume of customers who are interested in your products or services.

4. Creating a Lookalike Audience
   Once we attract a large number of customers through traffic ads, we will begin to create a more targeted audience to truly increase conversions and sales. We do this in the best way by analyzing your existing customers, selecting only the most suitable ones, and building a lookalike audience for the future.

5. Retargeting campaigns
   This is the final and most enjoyable step, where your expenses decrease, but sales remain steady. Here, we will create ads that repeatedly sell your products and services to your existing customers. This type of advertising generates the highest sales and turnover.

Contact us to tell you more about this advertising, which in recent years has propelled many brands far ahead of their competitors.

Read about the others digital servicesthat you can benefit from inWebixty.